Each year there are new web designs trends that people start to use. It is important that you know what these are for 2017 if you are going to be designing websites for customers. Some of these trends have been around in previous years, but have not gained the popularity needed to make a large impact on overall web design trends.
A Mobile First Approach
One of the web design trends for 2017 is a mobile first approach. As the name suggests businesses will look at designing their websites for the smaller screens of mobile devices first and then work on the larger desktop screens. This is a trend that has been around for a while, but will gain popularity in 2017. This could be due to the fact that more and more people are using their mobile devices to look at websites and information than ever before.
UI Patterns And Design Frameworks
Over the years there has been an increase in the popularity of WordPress and pre-designed themes which have led to more UI and UX patterns appearing across the web. This has created a range of sites that look and function like each other in an effort to hone their user experience. It is predicted that over the coming year more and more websites will implement these patterns.
This will lead to further streamlining of the UI patterns and could make it a top priority for businesses when they create their websites. This will help to create a more consistent online browsing experience and could bring an end to the design gimmicks that some brands have used to complete in their growing markets.
Increased Use Of Bespoke Illustrations
For many years businesses have used stock images on their websites. However, there has been a change with illustrations becoming more popular and adding an element of fun to a website. Bespoke illustrations are being looked at as they are able to offer something about the brand while being full of personality and engaging to the viewer.
The use of bespoke illustrations allows a business to roll out their entire identity through the use of visuals. One of the big brands that have successfully used bespoke illustrations is Dropbox. There are a number of sites that can be used to gauge styles and trends of the illustrations that are being used online.
Big And Bold Typography
Typography is a very powerful visual medium and can set the tone of the websites by creating a personality. As screen resolution sharpens typography is becoming easier to read online and many brands are going to be looking at pushing the boundaries in order to appeal to users. Experts expect to see an increase in over-sized and full-screen types and a lot of dynamic text or image layering.
Advances In Animation
Browsers and languages have advanced and this will see a move from the standard static images to new animations which engage the user. Personality and story-telling are something that more and more brands are looking into and developments in CSS, HTML5 and jQuery have played a large role in this. Many experts expect to see an increase in the number of brands that implement animations to increase their user experience. The animations that are expected to increase will range from small hover-states to full visuals used in storytelling.
Each year there are new web design trends that you need to be aware of and 2017 is no different. There are a lot of trends that will be used this year including a mobile first approach, increased use of animation and changes to typography.