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Finding The 3 Best All Round WordPress Themes

If you are in the process of utilizing WordPress as your Content Management System (CMS) of choice, you are going to want to make sure that you find the best all round WordPress themes for your website. The key to finding and using the best theme is going to come down to knowing what you should be looking for in a theme. Below, we will be going over some of the top things to consider when choosing.

Finding The 3 Best All Round WordPress Themes:

1. Responsiveness.

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When it comes to finding the best theme in today’s marketplace, you want to be sure that the theme you are choosing is completely responsive. The responsiveness of the theme in question is the most important consideration to make because you want to be certain that the theme is going to be able to fully adjust to various screen sizes. As a result, it will be able to help maximize your ability to satisfy not only customers use requirements, but also the requirements that Google and other search engines place on websites that want to rank well.

2. Speed.

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Another thing that you are going to want to do is try to find a theme that is not too cluttered and that performs well in terms of speed. The speed of the website is very important because search engines use this as a measurable to rank a website. As a result, you will want to choose a theme that is very fast and that is going to offer excellent speed to your visitors. Not only is it going to increase your ability to rank, but it is also going to help maximize your visitor’s happiness.

3. Design.

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Another important factor that must be considered when you are looking to find and choose the right WordPress theme would have to be the design of the theme. The design of the theme that you end up choosing if a very important factor to consider because you want to be sure that it is not only easy to navigate, but that it is also going to look good for your respective visitors and users. That is going to end up keeping them wanting to come back for more.

In the end, a lot of your success is going to depend on whether or not you choose the right WordPress theme for your website. While it typically all comes down to content in order to keep or retain traffic, without having the right theme you might drive away traffic because your site might not be able to rank as well as possible or it might be difficult to use and navigate. By finding the top 3 WordPress themes that you should be considering, you should be able to narrow down your options to the point where you can make a correct decision. You will want to try to use the themes themselves in order to get a good feel as to which one you should choose.

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All You Need To Know About On-Site SEO

If you are a small business owner, the chances are that you have been told your company needs a website to reach a wider audience of potential clients. Online exposure or presence is the means of making money in today’s society; therefore, it is important to be aware of internet marketing tools. Of course, many people are already aware of this fact on some level, and most companies have websites, but not all of them are successful. Online success relies greatly on something known as search engine optimization.

Search engine optimization or SEO is a type of digital marketing where the company’s website is modified to increase traffic. This is done primarily by optimizing the website for a final result of the website ranking high on a search engine results list. For example, a successfully optimized website is one that will rank on the first page of Google. By doing this, the company is likely to have many visitors to the website and increase the number of potential clients.

For SEO to be successful, it is necessary to complete different types of techniques as part of the SEO strategy. There are two types of SEO categories namely on-site and off-site SEO. This article will discuss on-site SEO and the aspects related to this category of search engine optimization.

What Are The Basics Of On-Site SEO?

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On-site SEO can be considered one of the most important aspects of any successful website. It deals primarily with, as the term suggests, all optimized factors on the website; whereas, off-site SEO deals with the external aspects of the website. The reason it is so significant is that the internet is comprised of billions of websites on all topics imaginable and for a potential customer to find you they will need to use particular search keywords.

For example, when an individual Google searches ‘blue widgets‘ the search will present millions of results related to blue widgets or with the term ‘blue widgets’ in the description. People may wonder how Google knows which websites are related to blue widgets in the first place. The answer is through the use of on-site SEO.

By strategic placement of keywords, URLs, meta descriptions, headers, and content, it is possible to optimize a website for Google spiders to note that it is relevant to a specific topic. The spiders analyze the strategically placed items and determine page ranking on this SEO.

For example, using ‘blue widgets’ once again, a website selling blue widgets must be optimized to indicate that there is a relation between blue widgets and the company. The website content will introduce the ‘blue widgets’ keyword into their content placing it strategically in paragraphs, descriptions, and headings. When Google comes across the website, it will be able to analyze the information and find that the website is suitable for ranking when a person searches ‘blue widgets’.

While on-site SEO seems quite simple, it can be complicated and if not used appropriately can be detrimental to the site. Keywords need to be used sparingly and correctly, or the spiders will ignore the website completely. For example, if ‘blue widgets’ is used too many times in the content the search engine will consider it overstuffed and refuse to rank. Each time this happens, you will miss the opportunity to direct clients to the website.

How To Avoid On-Site SEO Mistakes

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One method to avoid errors in on-site and off-site SEO is to hire professionals in the industry. While it is possible to complete SEO tasks independently, professionals have knowledge of search engine optimization that a ‘newbie’ will not. In fact, many campaigns designed by professionals are far more effective than those created by inexperienced individuals.

Unfortunately, most people feel that cost is a problem when it comes to hiring a professional SEO team. Yes, it is true that some agencies do present with high set-up costs; however, these are often less expensive than paying for separate items when running an independent campaign. It is important to take all the factors into account when choosing the strategic path to follow.

If you are looking for one of the best SEO companies Cape Town has to offer follow the link. We can definitely recommend them.

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4 Qualities Of Great Restaurant WordPress Themes

Are you looking for a WordPress theme for your restaurant website? If you want to use WordPress for your restaurant, you’re going to want to make sure you select the right kind of theme. Not every theme was designed with restaurants in mind. You’re going to have to do some searching if you want to find the perfect theme.

As you compare themes, you should seek out themes that offer certain things. If the themes you are looking at have these kinds of qualities, they are probably perfect for a restaurant website. Keep an eye out for these things as you search for the ideal theme.

1. A Large Header Image

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When people visit your site, they should want to eat at your restaurant. You can entice them to come in by showing off a picture of the food that you sell.

When you look at WordPress themes, you should try to find a theme that uses a larger header image. If a theme has the space for a header image, you’ll be able to place an attractive picture of food there.

2. A Responsive Design

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In many cases, when people are looking for a place to eat, they aren’t at home. Instead, they are out and looking for restaurants on their phone.

You will want to make sure that your site displays perfectly on their mobile device. If your site has a responsive design, it will display properly on any kind of phone or tablet.

You definitely don’t want people to have issues with your site. If your site has a responsive design, you will know that everyone can access it without issue.

3. A Fast, Frills-Free Design

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You don’t need to over-design your website. As a matter of fact, you may want to keep your design simple. You don’t need fancy or flashy design in order to get people’s attention. You need a site that is easy to navigate.

If you look for a simpler WordPress theme, your site should be able to load in quickly. If a site is free of frills, you’ll have fewer issues. While flashy sites can be appealing, they aren’t always user-friendly. There is nothing wrong with keeping things simple.

4. Great SEO

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Restaurant websites often live and die by their SEO. If your restaurant’s website isn’t optimized for search engines, you might not get a lot of traffic.

The theme that you use should have been designed with SEO in mind. Your theme should be fully optimized for search engines. It should be easy for you to alter your site’s meta data, and it should be equally easy for you to do other things that will improve your SEO.

As you can see, there are a number of things you should look for when you look for a restaurant WordPress theme. WordPress is an excellent content management system, and it can work very well for a restaurant website. You just need to make sure that you use the right kind of theme.

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5 Web Design Trends For 2017

Each year there are new web designs trends that people start to use. It is important that you know what these are for 2017 if you are going to be designing websites for customers. Some of these trends have been around in previous years, but have not gained the popularity needed to make a large impact on overall web design trends.

A Mobile First Approach

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One of the web design trends for 2017 is a mobile first approach. As the name suggests businesses will look at designing their websites for the smaller screens of mobile devices first and then work on the larger desktop screens. This is a trend that has been around for a while, but will gain popularity in 2017. This could be due to the fact that more and more people are using their mobile devices to look at websites and information than ever before.

UI Patterns And Design Frameworks

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Over the years there has been an increase in the popularity of WordPress and pre-designed themes which have led to more UI and UX patterns appearing across the web. This has created a range of sites that look and function like each other in an effort to hone their user experience. It is predicted that over the coming year more and more websites will implement these patterns.

This will lead to further streamlining of the UI patterns and could make it a top priority for businesses when they create their websites. This will help to create a more consistent online browsing experience and could bring an end to the design gimmicks that some brands have used to complete in their growing markets.

Increased Use Of Bespoke Illustrations

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For many years businesses have used stock images on their websites. However, there has been a change with illustrations becoming more popular and adding an element of fun to a website. Bespoke illustrations are being looked at as they are able to offer something about the brand while being full of personality and engaging to the viewer.

The use of bespoke illustrations allows a business to roll out their entire identity through the use of visuals. One of the big brands that have successfully used bespoke illustrations is Dropbox. There are a number of sites that can be used to gauge styles and trends of the illustrations that are being used online.

Big And Bold Typography

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Typography is a very powerful visual medium and can set the tone of the websites by creating a personality. As screen resolution sharpens typography is becoming easier to read online and many brands are going to be looking at pushing the boundaries in order to appeal to users. Experts expect to see an increase in over-sized and full-screen types and a lot of dynamic text or image layering.

Advances In Animation

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Browsers and languages have advanced and this will see a move from the standard static images to new animations which engage the user. Personality and story-telling are something that more and more brands are looking into and developments in CSS, HTML5 and jQuery have played a large role in this. Many experts expect to see an increase in the number of brands that implement animations to increase their user experience. The animations that are expected to increase will range from small hover-states to full visuals used in storytelling.

Each year there are new web design trends that you need to be aware of and 2017 is no different. There are a lot of trends that will be used this year including a mobile first approach, increased use of animation and changes to typography.